Google Analytics 4 Enhanced eCommerce Tracking



Title
Google Analytics 4 Enhanced eCommerce Tracking - OpenCart 2.x + 3.x + 4.x

Short Description
Comprehensive GA4 eCommerce tracking for OpenCart. Track page views, product clicks, product performance, checkout steps, and purchase events to optimize store analytics and marketing.

Supports
✔ Email: opencarttools@gmail.com
✔ Quick chat at Microsoft Teams: https://teams.live.com/l/invite/FEALFtZOwlfQ_TgqAY

Demo Links
Admin:• Admin > Extension > Module

Front:• Home Page

Key Features
✔ Enhanced eCommerce tracking including Purchase, Add to Cart, View Item, View Cart, Checkout Steps, and more
✔ Track product clicks, detail views, product performance, related product list performance, and search events
✔ Complete funnel tracking: Begin Checkout, Checkout Progress, Set Checkout Option, and Order Confirm
✔ Shopping behavior, product performance, sales performance, and product list performance tracking
✔ Google Consent Mode V2 support to comply with privacy regulations
✔ Capture product impression and purchase event data including SKU, name, quantity, price, discount, currency, brand, category, and coupon
✔ Multi-store and multi-language compatible

Enhanced eCommerce Events
✔ login - user has logged in
✔ sign_up - user has signed up for an account
✔ add_to_cart - an item was added to a cart for purchase
✔ add_to_wishlist - an item was added to a wishlist
✔ refund - user submit refund form
✔ view_item - some content was shown to the user. Product views and interactions
✔ view_item_list - event when a user is shown a list of items, Like related products
✔ search - help you identify the most popular content in your app
✔ view_cart - user view shopping cart page
✔ checkout_progress - To measure each subsequent checkout step
✔ set_checkout_option - To measure a checkout option (i.e. selected payment method)
✔ begin_checkout - user has begun a checkout
✔ purchase - Order Confirmed. user has finished the purchase and lands on "Thank You" Or "Success" page

Product Impression Data
✔ affiliation - store name (Multi store support)
✔ id - SKU or product id
✔ name - product name or title
✔ quantity - product ordered quantity
✔ price - product price (if special/discount then special/discount price else actual price)
✔ discount - difference amount between price and special price
✔ currency - the currency, in 3-letter ISO format
✔ brand - the brand name / manufacturer name
✔ category - the product category name
✔ search_term - the search keyword (for search event)

Purchase Event Action Data
✔ transaction_id - opencart order id (for purchase event)
✔ value - order final amount (for purchase event)
✔ shipping - order shipping amount (for purchase event)
✔ tax - order tax amount (for purchase event)
✔ items - ordered products
✔ coupon - order coupon code
✔ checkout_step - representing a step in the checkout process
✔ checkout_option - Checkout option (i.e. selected payment method)

Compatibility
✔ OpenCart 2.X + 3.X + 4.X
✔ Supports PHP 5.6 – 8.3
✔ Tested with default theme & Journal 3
✔ No core file changes
✔ Built using OpenCart coding standards
✔ Lightweight and performance-friendly
✔ Multi-language & Multi-store supported

Support & Updates
✔ Free installation and free support
✔ Response time: within 24 hours
✔ Support all themes: Journal2, Journal3, Pavo, Foster template
✔ Note: Extension license valid for single domain only

Installation Steps
✔ Upload the extension via Extensions → Installer
✔ Install the module from Admin → Extensions → Modules
✔ Configure GA4 tracking ID and enable enhanced eCommerce events

Why Choose This Module
✔ Complete GA4 eCommerce tracking for OpenCart stores
✔ Gain insights into customer behavior, product performance, and checkout funnel
✔ Ensure compliance with Google Consent Mode V2
✔ Track all key events automatically without custom coding
✔ Works with multi-store and multi-language setups

Images & Screenshots View all screenshots
✔ Admin panel to configure GA4 tracking and enable events


✔ Example of tracked product clicks and impressions


✔ Checkout steps and purchase events tracking






✔ Reports showing product performance and sales metrics






Price
$30.00

  • Developed by OpenCart Community
  • 12 Months Free Support
  • Documentation Included

Rating

Compatibility
2.0.0.0, 2.0.1.0, 2.0.1.1, 2.0.2.0, 2.0.3.1, 2.1.0.1, 2.1.0.2, 2.2.0.0, 2.3.0.0, 2.3.0.1, 2.3.0.2, 3.0.0.0, 3.0.1.0, 3.0.1.1, 3.0.1.2, 3.0.1.3, 3.0.2.0, 4.x.x.x, 3.0.3.0, 3.0.3.1, 3.0.3.2, 3.0.3.3, 3.0.3.5, 3.0.3.6, 3.0.3.7, 3.0.3.8, 4.0.0.0, 4.0.1.0, 4.0.1.1, 3.x.x.x, 4.0.2.0, 4.0.2.1, 4.0.2.2, 4.0.2.3, 3.0.3.9, 3.0.4.0, 4.1.0.0, 4.1.0.1, 4.1.0.2, 4.1.0.3, 3.0.4.1

Last Update
8 Oct 2025

Created
17 Sep 2017
173 Sales
3 Comments
OpencartTools
OpencartTools
Member since: 2 Feb 2015

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