Complete GA4 + AdWords + Facebook Pixel + Conversion API
The Complete Pack Of Google Analytics 4 + AdWords + Facebook Pixel + Conversion API + Dynamic Product Catalogue Feed + Dynamic Ads
Supports
• Email - opencarttools@gmail.com
• Microsoft Teams- opencarttools@gmail.com
Demo - Admin
• Admin > Extension > Module
Demo - Front End
• Home Page
Refer Screenshots & Installation Steps
Features
• 1. Enhanced Google Analytics 4
• 2. Google Consent Mode V2
- implementing Google Consent Mode V2 is mandatory by March 2024 for all websites using Google services
- Google has introduced Consent Mode. Using Consent Mode in web GTM, you can adapt tags behavior based on user consent
- Google to obtain explicit consent for the collection and use of European citizens personal data. In response to this and other privacy regulations, Google has updated its Consent Mode to version 2, making it compulsory for advertisers who wish to use Google Ads for remarketing and auto-bidding
• 3. Google AdWords Enhanced Conversion Tracking
• 4. Facebook Pixel
• 5. Facebook Conversion API
• 6. Facebook Catalogue Dynamic Product Feed
Enhanced Google Analytics 4
• Track Page Views, Product Clicks, Product Detail View, Product Performance, Related Product List Performance, Product Search
• Checkout Begin, Checkout Progress, Checkout Funnel Steps, Order Confirm
• Order conversion tracking using "Purchase" events
• Ecommerce Data : Opencart Order Id, Order Amount, Ordered Quantity, Shipping Amount, Tax Amount, Order Coupon Code, Ordered Products With Product Name, Sku, Product Price, Quantity, Product Category, Product Brand
• Shopping Behavior, Product Performance, Sales Performance, Product List Performance
• Funnel Visualization, Goal Tracking, Measuring Checkout Process, Measuring An Addition Or Removal From Cart, Measuring Transaction
Google Analytics 4 Events
• page_view
• add_to_cart
• add_to_wishlist
• remove_from_cart
• refund
• view_item
• view_category
• search
• login
• sign_up
• contact
• view_cart
• begin_checkout
• purchase
Google Analytics 4 - Product Impression
• affiliation
• id - SKU or product id
• name
• quantity - ordered quantity
• price - product price / special price
• discount
• currency
• brand
• category
• search_term - search keyword for search event
Google Analytics 4 Purchase Event Action Data
• transaction_id
• value
• shipping
• tax
• items
• coupon
Google AdWords Enhanced
• Google AdWords Enhanced Conversions Tracking At Checkout Success Page
• Track Order Id, Order Amount, Currency
• Enhanced Data : email, phone_number, first_name, last_name, home_address.street, home_address.city, home_address.region, home_address.postal_code, home_address.country
Facebook Pixel
• The pixel lets you share web events from a web browser, while the conversions api lets you share events directly from your server
• Extension is combination of : sending events from browser + sending events from server
• Order conversion tracking using facebook "Purchase" events
• Standard Events : Pageview, Addtocart, Addtowishlist, Completeregistration, Search, ViewContent, Contact, Initiatecheckout, Addpaymentinfo, Purchase
• Regarding event deduplication : once event fulfills both conditions, the facebook keep the first one and remove the following one. If a server and browser event arrive at approximately the same time (within 15 seconds of each other), facebook favor the browser event
• We used event_id parameter in both conversions api & browser pixel. The event_id parameter is an identifier that can uniquely distinguish between similar events
Facebook Pixel Events
• PageView
• Login
• Completeregistration
• Contact
• AddToCart
• AddToWishlist
• RemoveFromCart
• ViewContent
• ViewCategory
• Search
• ViewCart
• InitiateCheckout
• Purchase - Order Confirmed. user has finished the purchase and lands on "Thank You" Or "Success" page
user_data Parameters for conversion API
• em - customer email id
• ph - Phone Number
• fn - First Name
• ln - Last Name
• ct - City
• st - State / Zone
• zp - Zipcode
• country - Country
• client_ip_address
• client_user_agent
• fbc - The Facebook click ID value
• fbp - The Facebook browser ID
Microdata tags for facebook catalogue feed
• Facebook pixel to add items to your catalogue or to automatically update the price and availability of items in your catalogue.
• Whenever someone views or interacts with a product page on your website, that item will automatically upload to or update within your catalogue. This is good option if your inventory is very large or changes frequently
• our extension placed microdata tags in the product details page
• We used Schema.org method for microdata tags
• To test if your microdata tags are working, use this microdata debugger tool
Dynamic ads
• Dynamic ads automatically show relevant items from your catalogue to people who have searched for, viewed or interacted with them on your website
• To set up dynamic ads, you'll need to create and install a Facebook pixel and add the required standard events and parameters (covered by our extension)
• Then you'll need to create a catalogue, add inventory to it and connect your pixel to your catalogue
• To run dynamic ads for products, pixel must include the following standard events (Below events covered by our extension):
- ViewContent
- AddToCart
- Purchase
More About Extension
• Setup by multi store
• Support multiple currencies
• Support any theme, quick checkout, payment extensions
• Support all major themes like Journal2, Journal3, Pavo, Foster
• Support Quick Checkout, Journal Theme Checkout, One Page Checkout
• Support opencart version 2.X + 3.X + 4.X
• Free installation and free support
• No hidden/extra cost
• All files are newer in extension
• Note : extension license valid for single domain only (except multi store)
What customers say about Complete GA4 + AdWords + Facebook Pixel + Conversion API
Very helpful support team working round the clock to provide resolution
~maxinfotech
~maxinfotech
I bought the plugin and am very satisfied. I would recommend it to everyone.
~oguzhan1791
~oguzhan1791
Price
$70.00
- Developed by OpenCart Community
- 12 Months Free Support
- Documentation Included
Rating
Compatibility
2.0.0.0, 2.0.1.0, 2.0.1.1, 2.0.2.0, 2.0.3.1, 2.1.0.1, 2.1.0.2, 2.2.0.0, 2.3.0.0, 2.3.0.1, 2.3.0.2, 3.0.0.0, 3.0.1.0, 3.0.1.1, 3.0.1.2, 3.0.1.3, 3.0.2.0, 4.x.x.x, 3.0.3.0, 3.0.3.1, 3.0.3.2, 3.0.3.3, 3.0.3.5, 3.0.3.6, 3.0.3.7, 3.0.3.8, 4.0.0.0, 4.0.1.0, 4.0.1.1, 3.x.x.x, 4.0.2.0, 4.0.2.1, 4.0.2.2, 4.0.2.3, 3.0.3.9, 3.0.4.0, 4.1.0.0, 4.1.0.1, 4.1.0.2, 4.1.0.3, 3.0.4.1
Last Update
4 Aug 2025
Created
24 Mar 2019
169 Sales
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