As a mix of red and yellow, orange possesses such attributes of the aforementioned colors as energy and cheerfulness, while not pushing them to the limit. Being something in between, it will work well for call-to-action buttons, as well as individual design elements. Just as with yellow, it is not recommended for use as a main website color, but rather as a supporting one.
In general, orange is not that popular, but it is totally worthy of your attention if your website is about toys, food, or travel. This infographic will show you in detail how to implement this color with maximum effectiveness.
This OpenCart template can be used for food stores. It features a wide slider, a boxed layout, and stylish category banners. This template also comes with integrated Google Maps and social media widgets, which are used to improve the usability of your future online store.
Although violet is not among the most popular web design colors, in some cases it can be a lifesaver. It indicates luxury, wealth and royalty, and that is why it can be used for online stores that sell exclusive (and expensive) products.
Don’t forget to refer to this infographic when using shades of violet and/or purple in web design.
This responsive template is intended primarily for music stores. It utilizes parallax effect, CSS-based hover animations and transitions and other impressive visuals. This template is additionally equipped with a Facebook widget, a live chat module and a customizable newsletter pop-up window.
Yellow is a very bright color, which is rarely used on its own. But when combined with black, white, grey or other warm colors (red and orange) it adds a cheerful energetic feel to the design. The most established color combination featuring this color is yellow/black; it is a good choice for companies dealing with tools, heavy machinery, construction materials and so on.
This Online Travel Store OpenCart template boasts a classic boxed layout with unmatched usability, and cheerful design. Golden yellow elements here are used in combination with orange and red ones. Its intuitive navigation is represented by a spacious horizontal menu with lots of options.
Brown is a warm, natural color associated with nature, home comforts, and classics. That’s why it is a popular choice for websites dealing with coffee, antiques, books and tobacco. Its lighter shade – beige – is widely used for fashion stores. You can successfully mix dark and light shades of brown in one website design, or add bright accents of other warm colors - orange, red, or yellow.
This is an exquisite responsive OpenCart template suitable not only for coffee stores, but also for many other eCommerce businesses related to luxury food, drinks and accessories. With its help you can easily build a well-converting online store, and grow your customer base via the incorporated newsletter pop-up window.
Some designers say that black is not a color at all. But this ‘not a color’ has proven to be one of the most suitable ones for online stores that sell luxury clothes and accessories. Another great feature of this umm… color is that it can be combined with any other shade from the color spectrum – with no exceptions.
This multipurpose image-focused OpenCart template is a prime example of the fact that black is still viable for web design. Its entire top part is occupied by dark photos and menus, and tinted category banners. The lower part, however, is designed using light-grey and white colors. The template features integrated Google Maps, dynamic countdowns, skill bars and other useful options.
The most feminine of the colors, pink, is a default choice for cosmetics and beauty stores. Its pastel shade, along with turquoise, is the most frequent choice for wedding agencies. But be warned: there are only a few colors that are compatible with pink; these are white, black, grey, and to a lesser extent, blue and yellow.
This elegant OpenCart template with responsive design can be effectively applied to a wide range of online shops including ones that sell flowers, gifts, wedding accessories, cosmetics, and many other products. Its simple layout is just what the doctor ordered for small eCommerce stores.
This color requires a special mention because of its wide scope. Depending on its hue it can be used for weddings, sports, IT, electronics, and many other website topics. Its lighter version – turquoise – is a great alternative to pink in feminine website designs. Teal is considered to be a color most pleasing to the eye, and that’s why it is ultra popular nowadays. You can’t go wrong by choosing it for your next website design (except for online food stores).
Existore is a great template, because it allows you to redesign your store simply by replacing the stock imagery with your own unique photos. Its design elements with beautiful visual effects serve as a foundation for your store, but it’s up to you how to customize its look.
We hope you will put our advice to good use, and design a high converting online store that will become a steady source of income for you. Don’t hesitate to share your thoughts with us. What color combination is your favorite when it comes to web design? Leave your answers in the comments below.
This blog post has been sponsored by Template Monster. Please note that whilst OpenCart recommends Template Monster, all views and opinions in this blog post belong to Template Monster and are not those of OpenCart. OpenCart is not responsible for any opinions or claims made in this blog post.