[Multistore] Facebook Pixel Analytics - +800 downloads

[Multistore] Facebook Pixel Analytics - +800 downloads

This Opencart extension will allow you to integrate the Facebook Pixel (with events) in your Opencart webshop(s), to track the revenue gained from Facebook ad campaigns. This extension will track the default events: ViewContent, AddToCart, Purchase, Search, AddToWishlist, InitiateCheckout, CompleteRegistration.

To run Dynamic Product Ads on Facebook you need to implement the AddToCart, Purchase and ViewContent events in your webshop.

The Facebook Pixel can be used for three main functions:

  • Building Custom Audiences from your website for remarketing.
  • Optimizing ads for conversions.
  • Tracking conversions and attributing them back to your ads.

The conversion events will be reported to Facebook with parameters 'value', 'currency', 'content_ids' (= product ID), 'content_name' (= product name), 'num_items' (for the Purchase and InitiateCheckout events).

Visit the online documentation for more info

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Please do not use the comment below for support questions or reporting issues. To contact support please email your order ID, admin access details and FTP access details with a detailed description of the issue to support@jorimvanhove.com


  • Developed by OpenCart Community
  • 6 Months Free Support
  • Documentation Included



Last Update
27 Jan 2019

26 Aug 2014
908 Sales
Jorim van Hove
Jorim van Hove
Member since: 19 Jun 2013

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