This extension integrates enhanced e-commerce setup of Google Analytics, Google Ads (AdWords) Sale / Signup conversions, and Facebook Pixel tracking.
Also works well with GA4
Google Ecommerce tracking allows you to measure the number of transactions and revenue that your website generates. With this add-on OpenCart extension, you can record your sales transaction with google analytics
and thereby you can create reports in google analytics and monitor your sales performance
, product performance
, ecommerce conversion rate
, unique purchases, source / medium, user location, time to purchase, etc.
Also, you can monitor shopping behavior, checkout behavior, product list performance, etc.
This is an amazing extension that uses the amazing feature of Google Analytics, also you can track your google ads conversion and also sends events like product views, initiate checkout, add to cart events, completed purchase events to Facebook pixel.
You can also add Microsoft Clarity
script to this extension.
This extension allows for an in-depth analysis of your logged-in customers.
This extension uses Google's latest gtag.js analytics
This extension supports Universal Analytics (UA)
and also supports the latest GA4
Google Analytics Features
Google Ads Features
- Track Product Impressions
- In-depth Reporting and Analysis by Customer ID (User-ID)
- Track Product details view
- Track addition of a product to a shopping cart
- Track removal of a product from a shopping cart (supported only for OpenCart 188.8.131.52 and higher versions)
- Track checkout
- Track Purchases
- Track Refunds
- Custom Dimensions
- Language Events
- Admin Page Tracking with User-ID feature (Optional)
Facebook Analytics / Pixel Features
- Sale conversion tracking (with order total and order ID)
- Sign up conversion tracking
This extension has built-in compatibility features for default template, journal2, journal3 templates. Free support is available in case of any template conflicts.
Sample Screenshots of Results
Detailed Report on Customer Activity
- Web Analytics
- Product Views
- Add to Cart event
- Initiate checkout event
- Purchase event