[Advance] - Facebook Pixel Code ~ 27% Increase conversions - 4k

[Advance] - Facebook Pixel Code ~ 27% Increase conversions - 4k
Advanced Matching in Pixel
As an enhancement to our existing advanced matching, we've released an automatic version of advanced matching for the Facebook pixel powered by PurchaseTheme. This version is designed to help advertisers easily leverage their customer data to track more conversions and build larger remarketing audiences.

Automatic Advanced Matching Method
Many businesses capture 'email address, Phone number' as part of events like Purchase, CompleteRegistration and InitiateCheckout. Automatic advanced matching of facebook enables online businesses to use their current pixel set up (no additional code required) to associate website text fields, such as email addresses, with corresponding events.

Automatic advanced matching will surly improves the performance of your ads by increasing your custom audience size, attributing more conversions, better optimization, and higher reach for your re-marketing campaigns.

Increase your custom audience size: Custom audiences enable you to target people who have interacted with your website. With more advertiser-provided data, we're able to better match these website visitors to people on Facebook and increase the size of your custom audience

Increase the number of attributed conversions: Additional customer data allows us to connect more of the conversions that happen on your website to people on Facebook. With this information, you'll have a more complete picture of the impact of your ads on website purchases and other conversions.
The automatic advanced matching feature has driven great results for our clients. For example:

During the beta phase, advertisers saw an average ~8% increase in matched purchases, with many seeing double-digit increases.
One of the world's largest meal-kit companies saw a ~27% increase in attributed conversions.





Price
$60.00

  • Developed by OpenCart Community
  • 12 Months Free Support
  • Documentation Included

Rating

Compatibility
1.5.4, 1.5.4.1, 1.5.5.1, 1.5.6, 1.5.6.1, 1.5.6.2, 1.5.6.3, 1.5.6.4, 2.0.0.0, 2.0.1.0, 2.0.1.1, 2.0.2.0, 2.0.3.1, 2.1.0.1, 2.1.0.2, 2.2.0.0, 2.3.0.0, 2.3.0.1, 2.3.0.2, 3.0.0.0, 3.0.1.1, 3.0.1.2, 3.0.2.0, 4.x.x.x, 3.0.3.0, 3.0.3.1, 3.0.3.2, 3.0.3.3, 3.0.3.5, 3.0.3.6

Last Update
6 Oct 2023

Created
28 Nov 2018
14 Sales
5 Comments
ptstore
ptstore
Member since: 3 Jul 2016

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