JSON-LD is a simple standartized way to structure data data from your web page in a format that search engines like Google can easily understand.
This data is added as blocks of JSON-LD code within the HTML of a webpage to provide search engines with specific information about the content.

This snippet adds JSON-LD structured data to the product pages of your web shop.
In the context of product pages, JSON-LD snippets are used to provide search engines with detailed structured information about a product, such as its name, description, price, availability, brand, and more, helping search engines better index most important pages of your web shop and achieve better positions in search results.

The snippet produces code like the one below, using the data about your product:
<script type="application/ld+json">
{
"@context": "http://schema.org/",
"@type": "Product",
"name": "VersaBottle filler VB-12",
"description": "VersaBottle filler VB-12 is a contactless surface mount bottle filler with a refrigerated drinking fountain. VersaBottle filler utilizes silver-based compound to reduce growth of micro-organisms in your drinking water",
"image" : "https://site.com/image/cache/catalog/Mary/fillers/VersaBottle-filler-VB-12-1000x1000.jpg",
"gtin14": "",
"brand": {
"@type": "Brand",
"name": "Roca"
},
"offers": {
"@type": "Offer",
"priceCurrency": "USD",
"price": "1.020.00",
"itemCondition" : "http://schema.org/NewCondition",
"availability" : "https://schema.org/InStock"
}
}
</script>
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