How Tibiona Optimized their OpenCart Store to Reach 70,000+ Customers

We interviewed Aldo Bongiovanni, the founder of a large Italian business using an OpenCart store with more than 70,000 customers. They have been in the organic food business for many years and their company has grown significantly due to their strong online presence.

Introduce your business with a few words

We are an Italian mill specialized in organic and mill stone flours. We sell about 70% online at Not only our flour but also other items, for example pastry and baking accessories, organic food, supplements, etc.

Tell us about your website and the tools you are using

We like OpenCart because it’s easy to use and easy to customize. We use many plugins from iSenseLabs, for example: ExcelPort, NitroPack, AskForQuote, iSearch, iAnalytics, TieredGifts, Error Log Manager. And all are done very well.

What has been your growth for the past few years?

Each year our business increases, thanks to exclusive products that are possible to find on Also, we owe our growth to the possibility to customize OpenCart to show the latest news about our products.

How did you promote your products online?

We use AdWords, Facebook, two blogs and Instagram advertising. We also invest efforts daily in our SEO improvement.

What’s your advice for new entrepreneurs and future store owners?

If you want develop the right business, don’t get persuaded by beginners. Get your advice from bigger and more advanced businesses and look up to successful companies.

Your highest priority should be to work each day to improve your website:

Your highest priority should be to work each day to improve your website:

  • Speed
  • Service
  • Content
  • Products
  • Latest News
  • Best Plugins


Tibiona is another E-Commerce business that relies heavily on OpenCart and tries to utilize as much additional functionalities as possible to run a better and more profitable store. Their advice is short and simple - do as much as you can to step up the game of your digital store because it’s one of the smartest investments you can do.