As ecommerce continues to grow in popularity, it’s increasingly difficult for online retailers to compete on price or product quality alone. Shoppers expect their experience to be engaging, entertaining, and frictionless.And thanks to the competitive nature of ecommerce, they have plenty of other ..
As businesses strive to create a strong online presence, the role of community management has become increasingly important. Effective community management involves building relationships with customers, engaging with them, and providing them with the support they need. In this article, we will..
The global e-commerce market is growing exponentially yearly and is expected to reach USD 6.3 trillion in 2023. This growth has moved beyond the traditional buying model from a virtual storefront into a broader market where consumers buy from other consumers in peer-to-peer marketplaces like Etsy.So..
It’s fair to say that every marketer recognizes the role and effectiveness of email marketing in digital marketing. A quick Google search on the ROI of email marketing will show you that this is one of the most cost-effective marketing channels to promote your business.To be more specific, stats s..
Gen Z and Millennials are becoming a powerful force in the economy. With inflation on the rise, they’re looking for new ways to plan, budget and save. While their appetite for fashion and recreation hasn’t waned, their desire to pay interest and fees has.So, it’s little wonder that Buy Now Pay..
Shopping cart abandonment can be one of the most frustrating metrics for an ecommerce business owner. If your abandoned cart rates are increasing, you may want to take a closer look at your checkout process. An optimized checkout should require..
Need more customers? How does 19M sound? How to get new customers and supercharge sales Online shopping is big business. According to Statisa, retail e-commerce sales are forecast to grow to around USD7.4 trillion by 2025.1 With more consumers shopping online, it’s never been more important t..
You know the golden rule of ecommerce success: Always think about customers. That's critical becomes ecommerce is about solving problems, not creating them. So, the better you understand your target's pain points and needs, the more successful ecommerce business you'll have.This article will tell yo..
Afterpay and Clearpay are a Buy Now, Pay Later (BNPL) platform that lets your customers get what they want now then pay for their purchase in interest-free installments over a short period of time (between 6 weeks and 60 days depending on what region you’re in). It’s completely free for cu..
Presented by Afterpay Marketing2022 is your year to leverage and convert new customers! And some would say it might even be more important than acquiring new customers, with return customers spending almost 300% more than new shoppers.Customers come and they will most certainly go if your business d..