If you’re still not convinced you need to optimize your online store for mobile, then let’s take a look at the latest stats.Almost 55.5% of ‌web traffic comes from mobile devices, and the numbers are only expected to increase. Data from Oberlo shows one out of three people accessing the i..
Have you ever taken a moment to ponder on what it truly takes to thrive in the world of e-commerce? Well, the key lies in possessing a profound understanding of those who engage with your products and services. Yes, you guessed right- we’re referring to your customers.To succeed in this turf, itâ€..
As ecommerce continues to grow in popularity, it’s increasingly difficult for online retailers to compete on price or product quality alone. Shoppers expect their experience to be engaging, entertaining, and frictionless.And thanks to the competitive nature of ecommerce, they have plenty of other ..
Today, the way businesses communicate with their audiences has transformed significantly. Traditional public relations strategies, while still valuable, are no longer enough to build a strong brand reputation and online presence. This is where Digital PR comes into play.Digital PR is a modern approa..
Email holds the power to inform, engage, influence, and ultimately convert target audiences. It is one of the oldest but highly effective digital marketing strategies.Email marketing is effective because it offers a wide reach of customers; it is a direct line of communication that can be personaliz..
The business ecommerce sphere has become increasingly competitive, with countless businesses vying for the attention and patronage of online consumers. In this digital age, where technology has transformed the way we shop and conduct business, standing out from the crowd has become more crucial than..
Every e-commerce copy needs to be tested, and there's no arguing with that. Following this logic, you can create a few dozen e-commerce copies and see which will bring more value.There is another way. You can create e-commerce copies using specific strategies and not experiment with your e-commerce ..
Your customers are, quite frankly, a picky bunch – and, when it comes to user experience, they rarely want to settle for anything less than the best.Over half (52%) of people say a bad mobile shopping user experience makes them lose faith in a company. 48% are annoyed by a bad mobile experien..
As businesses strive to create a strong online presence, the role of community management has become increasingly important. Effective community management involves building relationships with customers, engaging with them, and providing them with the support they need. In this article, we will..
It’s fair to say that every marketer recognizes the role and effectiveness of email marketing in digital marketing. A quick Google search on the ROI of email marketing will show you that this is one of the most cost-effective marketing channels to promote your business.To be more specific, stats s..